CMR Spotlight

CMR Institute is committed to bringing effective thought leadership to the healthcare industry. Here, we'll spotlight the latest shining examples.

Pre-Hire Program — CMR Institute's newest offering, this program is designed for those seeking to enter the biopharmaceutical sales arena. It provides learners with foundational knowledge of the industry including the sales environment and insight into the role of a biopharmaceutical representative.

E-Learning Case Study — In this case study, CMR Institute and its partner in e-learning technology, OutStart, explore the advantages of taking education to an electronic platform. Find out how the latest in cutting-edge Learning Content Management allows CMR Institute to extend its industry-renowned content to thousands of students worldwide.

The Well-Rounded Rep: 4 Ways to Make Soft-Skills Training More Effective — This article, co-authored by CMR Institute's President and CEO, Michelle O'Connor, explores methods for pharmaceutical representatives to break down barriers in today's competitive, fast-paced market. The article highlights the value of soft skills such as active listening and emotional intelligence, and suggests strategies for representatives to become well-rounded both in "people skills" and product knowledge.

CMR Student Testimonials — CMR Institute recently invited each of our current and former students to offer their feedback on how partnering with CMR for continuing education has influenced their professional success. See what they had to say.