Specialty Certificates

Targeted expertise for your most demanding clients

As your performance and credibility grow, so will the demands of your customers. In an age of increasing specialization, effective representatives arm themselves with targeted expertise demanded by today's healthcare professionals. Our specialty certificates will put you on the fast track to expanding and deepening your knowledge while strengthening your portfolio of professional skills.

Learn more. Serve better.

CMR Institute offers specialty certificates in several high-demand areas of expertise.

Cardiovascular

Most physicians — primary care and specialists alike — are involved in some aspect of preventing or managing cardiovascular disease. Representatives who can interact knowledgeably with providers about cardiovascular health and disease enhance their value in the field.

Diabetes

The incidence of diabetes continues to rise, and a broad understanding of the disease state, its co-morbidities, and therapeutic options is essential for today's successful rep.

Disease Management

Gain a thorough understanding of the role of disease management in patient care, including the critical components of outcomes assessment, clinical practice guidelines, and quality management.

Managed Healthcare

In today's cost-conscious marketplace, effective reps must understand the complexities of managed care, work alongside managed-care account teams, communicate pharmacoeconomic value, and develop win/win strategies for all.

Management Development

Learn leadership theories, principles, and models as you build essential management skills, positioning yourself for professional growth and bringing maximum value to the industry you serve.

Value-Centric Selling

To be of substantive value to clinicians, you must be able to engage in substantive product discussions that position drug benefits in the context of the needs and values of today's clinicians.

NEW: Scholarship Opportunities

CMR Institute is offering scholarships to qualified individuals for the 4C and Specialty Certificate Programs. Each scholarship awarded reduces the cost of the chosen certificate program from $1400 to $600. To apply, please click here.